​​​​For a long time, I stuck to the traditional path. I was premed at UCLA, studying psychology and biology. A summer internship at ZS, a healthcare consulting firm, shifted my career trajectory but kept me on the expected route. That's where I built my foundational skills, like consumer insights and data analysis, and discovered I loved understanding what people actually want and what makes something resonate.

From there, I made my way into the consumer space. I became a founding product marketing member at Curology, working closely with leadership to build the go-to-market process from scratch. Later, I joined O Positiv as Director of Product Marketing & Development. I built their go-to-market process, grew the portfolio from 3 products to 13, and created a product roadmap that's still in motion.

Then I took a leap of faith and started my own homeware brand rooted in my Asian American heritage. It was an incredible learning experience and a humbling one. Turns out, entrepreneurship is really lonely and I realized how much I thrive working in teams. I pivoted back to what I do best: working with startups to build their product marketing function and bring their ideas to life.

Photography has always been my creative escape from the structured and analytical nature of consulting and corporate work. I've had a camera in hand for as long as I can remember, a gift from my parents that became my way of processing the world. There’s something about capturing candid moments and genuine laughter (first with friends, now with clients) that keeps me grounded.

Then I experienced sudden hearing loss during COVID. With photography sessions on pause, I turned to content creation as an outlet. It gave me something to focus on while navigating hearing loss and isolation. Now I use my platform to speak about hearing loss awareness and mental health, which has become one of the most meaningful parts of what I do.

Now through 626 Brands, I get the best of both worlds: bringing products to life through strategic go-to-market work while also flexing my creative side through photography and content creation. I work with three audiences: startups needing product marketing strategy, brands seeking authentic content creators, and individuals capturing meaningful moments. With all three, my process is always the same: understand people, tell their stories, and deliver something that makes an impact.

When I’m not working, you’ll find me with my shiba, traveling, playing piano (something I wish I had held onto from childhood, but better late than never!), or taking singing lessons. 

I'm always building, always learning, always figuring out what's next.